What if social media were superheroes? Who would be the Silversurfer, Rogue or Spiderman of social media? In this prezi, you will find an overview of the main social media platforms for freelancers and small businesses, a few facts, figures, trends, free tools for managing, monitoring and evaluating your social media work, tips, tricks, to do lists based on best […]
If you had a limited budget for marketing and PR (public relations), would you hire someone with a background in marketing, PR, social media, SEO (search engine optimisation), or digital communications? The lines between all of these disciplines are becoming more and more blurred with PR professionals being expected to be experts in social media, and digital communications managers to […]
With the trend of major social networks such as Facebook giving prominence to paid for updates on their platform and others following suit, does it mean that social media is becoming less social for small businesses? Is it pay for play or get lost type of time? Does it mean that we will see more updates in social media from organisations […]
There are approximately 25,500 self-employed people in Brighton and Hove. This represents 13% of 16-64 year olds which is much higher than the national average of 9.6%. Why is that? Is it the lure of the sea that tempts people into freelancing and self-employment? To help new and experienced freelancers brush up on their skills and knowledge, the Skiff is […]