Due to the continual state of digital flux in which we live, the nature of communication is constantly evolving and changing the way we consume information and interact. It is a digital jungle out there, but we like to dream big and we’re seeing some interesting developments in the worlds of creative media, marketing and AR and VR.Continue reading →
There is a lot of hype around emerging tech such as wearable technology and augmented reality. Some industry fans go as far as saying that this is THE year of wearable technology.
According to Gordon Padkin from Freescale, one of the panellists at the Wearable Technology Show (10th-11th March), “barriers to entry from a software and electronics perspective are very low, so it’s a good time to join the industry.” He added that “50% of wearable technology ideas will come from start ups”.